So far

We've had lots of meetings about this project and even though it's half term we decided to have another one yesterday as we really needed to get a shot list done and sort out what exactly we need to bring for the shoots at the end of the week.


The shot list really helps us to get organised as we know where we are going and when. We plan to go to Hyde Park first as it will be empty and then Trafalgar Square as we want some people in shots but not huge crowds. From there, we're going to Covent Garden, Soho and around Carnaby St as these are all near each other and we can get some really good shots of Liv walking around iconic places which will hopefully look good when we cut them together.


The shot list also made us think about costumes, so we know what Liv is wearing and at which points.
Shot List

Test shoot

We had a test shoot for the album cover and website yesterday, which went really well. We got lots of shots which we could use, but unfortunately, some have mysteriously been deleted!


Nevertheless, we did get some really good photos. I found it really useful to have a test shoot before filming as it helped Liv to loosen up and for us to get used to the environment and how we could help Liv. We had help from Miss Blackborow and Pat, the technitian who helped us with lighting and setting up.

The Seward Studio

Miss testing out shots with the lighting on Despina

Despina and I helped Liv with hair and makeup and choosing outfits

The lights were controlled from the laptop, which took some getting used to

George and Despina directing Liv

We tried different outfits and used props like the guitar amp and headphones to connote an edgy, urban vibe.

We experimented with different lighting to create shadows or make Liv stand out more. The last shot is too dark, but some of the others like the penultimate photo are lit well and Liv's expression is really nice. We're thinking of using this shot for the back cover of the album, with her looking at the tracks.


This is a rough edit of the type of look we might want to for:

Things to do

Our shoot is next thursday and friday, so we only have two more days at school this week to plan for it.
Thurs: 12.30 (half an hour) and p4&5
Fri: p1 then 12.30 (half an hour)


So we don't have much time to plan and there are some things that we really need to pinpoint:

• Costume - what is Liv wearing on each day?
• Locations - where to and at what times?
• Where and when exactly are we meeting?

Artist name

We've decided to call our artist Alexandra Grace Hunter, but Lexie Grace for short. I really like this name as it's something that fans can relate to and will help Liv to get into character.

We really need to think of a brand for Lexie, with a logo that can be replicated across different forms of media that her fans will see.

For example, Kissy Sell Out (DJ & producer) has a distinctive logo with a recurring font that runs through all his work; it's on albums, singles, his website and his logo which creates his brand image. I like the font as well and something similar could really work for Lexie's logo.

Ideas for album cover

Album Cover Brainstorm

Ideas for video - street shots

I like the shots of Lily Allen on the street in this video (Right at the start, 2.25) and I think that we could do some wide shots like this in ours.

Another example of empty streets in a video is at 1.55, where the girls are dancing in the street. Having Liv in the middle with nobody around her would really draw attention to her.

Location

Yesterday, I went to central London to look around the locations.
It took around half an hour to explore Carnaby st, Soho and Covent Garden, but unfortunately couldn't get to Trafalgar square as it was starting to rain.